Fast-paced business book that explains TikTok 'It is rare for a business analysis to read like a thriller – this one does.' – Azeem Azhar, Exponential View 'A must-read for students, scholars, and policymakers.' – David Craig, Professor, USC Annenberg TikTok didn’t just arrive — it detonated. In a handful of years, a short-video app from ByteDance, a Chinese tech company few people outside the industry had heard of, surged past entrenched platforms and reshaped what the internet looks like: how we watch, how we shop, how music breaks, how language evolves, and how fame is manufactured at scale. In TikTok Boom, journalist Chris Stokel-Walker takes you behind the screen to reveal how the world’s favourite app became a global force. This is the rare business and technology story that reads with the pace of a thriller —because the stakes are real. TikTok isn’t only entertainment; it’s a platform powered by an astonishing recommendation algorithm, a fast-moving creator economy, and a