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How to Use Behavioural Design to Create Change in the Real WorldIn this ground-breaking book, author Morten Münster presents a set of rules that individuals and companies can follow to bring about necessary change.Using behavioural design and an accessible four-step method, he shows how people can be persuaded to do one thing instead of another and thereby achieve success.By examining an array of examples drawn from business, government, various public groups and institutions he demonstrates how the rules can be learned and applied in different contexts.
Avvakta – priset är högt
Adlibris
43 kr dyrare
Rör sig ofta
Författare
Morten Münster
Översättare
Helen Dyrbye
Författare
Morten Münster
Förlag
Laurence King Publishing
Utgivningsår
2021
Format
Häftad
Sidantal
304
Språk
Engelska
Fysiska detaljer
illustrations (colour)
Dewey
658.406
ISBN
9781786279484
Inga erbjudanden tillgängliga just nu.
How to Use Behavioural Design to Create Change in the Real WorldIn this ground-breaking book, author Morten Münster presents a set of rules that individuals and companies can follow to bring about necessary change.Using behavioural design and an accessible four-step method, he shows how people can be persuaded to do one thing instead of another and thereby achieve success.By examining an array of examples drawn from business, government, various public groups and institutions he demonstrates how the rules can be learned and applied in different contexts.
Avvakta – priset är högt
Adlibris
43 kr dyrare
Rör sig ofta
Författare
Morten Münster
Översättare
Helen Dyrbye
Författare
Morten Münster
Förlag
Laurence King Publishing
Utgivningsår
2021
Format
Häftad
Sidantal
304
Språk
Engelska
Fysiska detaljer
illustrations (colour)
Dewey
658.406
ISBN
9781786279484
Häftad · 2021 · Engelska
how to use behavioural design to create change in the real world
ISBN 9781786279484 jämförs hos alla butiker
How to Use Behavioural Design to Create Change in the Real WorldIn this ground-breaking book, author Morten Münster presents a set of rules that individuals and companies can follow to bring about necessary change.Using behavioural design and an accessible four-step method, he shows how people can be persuaded to do one thing instead of another and thereby achieve success.By examining an array of examples drawn from business, government, various public groups and institutions he demonstrates how the rules can be learned and applied in different contexts.
Avvakta – priset är högt
Adlibris
43 kr dyrare
Rör sig ofta
Författare
Morten Münster
Förlag
Laurence King Publishing
Utgivningsår
2021
Format
Häftad
Sidantal
304
Språk
Engelska
ISBN
9781786279484
