The Emerging Contours of the Medium explores a crucial aspect of media thinking, focusing particularly on the ‘mediality’ of literature, a medium that remains today on the margins of the theoretical discussion of media. The book was written by a collective of authors based in the Institute of Czech Literature, Czech Academy of Sciences, Czech Republic. Even though interest in the technological and media aspects of literature has been slowly building momentum in the past several decades, from comparative perspectives to written culture to new media, the concept of the medium has not informed this process, and its systematic integration into literary studies has never been effectively carried out. Nor has the specific mediality of literature been successfully integrated into the general concept of media/lity in media science. Contributors to this work provide both an explanation of and solution to this mutual blindness, setting out from the question: What are the conditions for