How Labour took power and what they're doing with it 'Taken As Red stands out for its balance and the depth of its reporting' The Guardian 'Revelatory and insightful.' Tim Shipman In Taken As Red acclaimed political journalist Anushka Asthana takes us behind the scenes of the 2024 general election campaign. As the political landscape undergoes a seismic shift, this gripping account provides an unprecedented insider’s perspective on the inner workings of Keir Starmer’s Labour and Rishi Sunak’s Conservatives, and the events of this high-stakes electoral contest as it unfolded. With unparalleled access to key players and exclusive insights, it delves into the strategic decisions, campaign dynamics and unexpected twists that defined the election. From the battle bus to the corridors of power, Asthana analyses just how the result came about. Was it evidence of Labour’s strategic brilliance or the inevitable result of a spiralling decline of trust in the Tories? And what of Reform’s role?